Nimajumidi - Flavored Plantain Chips

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dc.contributor.advisorBalzan, Alexanderspa
dc.contributor.authorAguirre Bernal, Julián Mateospa
dc.contributor.authorLancheros Regalado, Maryspa
dc.contributor.authorLópez Amézquita, Nicol Valentina
dc.contributor.authorSarmiento García, Miguel Germán
dc.contributor.authorZamora González, Diego
dc.coverage.spatialBogotá D.C.
dc.date.accessioned2026-01-23T15:01:21Z
dc.date.available2026-01-23T15:01:21Z
dc.date.issued2025-06-17
dc.description.abstractLos países latinoamericanos tienen una gran oportunidad de mostrar al mundo sus hermosos paisajes y sus increíbles productos agrícolas. La idea es crear estrategias inteligentes para exportar aquellos productos que aportan felicidad y valor a la gente de la región. Al usar este modelo de exportación, podemos comprender mejor lo que ofrecemos y explicar sus beneficios. Analizar detenidamente cómo cultivamos, producimos, empacamos y entregamos estos productos nos ayudará a encontrar las mejores maneras de exportarlos a países con gran demanda. Un buen ejemplo son los chips de plátano, especialmente los sabores especiales de Colombia. Estos chips demuestran cómo la comida latina puede sorprender al mundo. Aunque son asequibles, aportan mucha alegría y sabor.spa
dc.description.abstractenglishLatin American countries have a great chance to show the world their beautiful landscapes and amazing farm products. The idea is to create smart strategies to export the things that bring happiness and value to people in the region. By using this export model, we can better understand what we offer and explain the benefits. Looking closely at how we grow, produce, pack, and deliver these products will help us find the best ways to export them to countries where there’s a big demand. One good example is plantain chips—especially the special flavors from Colombia. These chips show how Latin food can surprise the world. Even though they’re affordable, they bring a lot of joy and taste.spa
dc.description.tableofcontentsIntroduction... 6 Group Learning Objectives – Focus on Our Process as Students... 6 General Objective... 6 Specific Objectives... 6 Methodology... 7 Building the Market Preselection Matrix ... 8 Data Quality Check ... 9 Study Limitations... 9 Conclusion... 9 Product facts... 9 Justification... 10 Product... 10 PESTLE Analysis....11 Political... 11 Economic... 11 Social... 12 Technological... 12 Legal... 12 Environmental... 12 Justification for Country Selection... 13 Methodological Support for the Business Plan of Nimajumidi in the USA.... 13 Who are we going to sell to in the USA? ... 13 How are we going to get the information we need in the USA?... 14 Research by directly asking people... 14 Retail Observation... 14 Surveys... 15 Product Testing... 15 How are we going to analyze the information we gather in the USA?... 15 Analysis... 15 Conclusion... 16 MARKET STUDY... 16 United States Marlet Overview... 16 Consumer segments... 17 Flavor profile analysis... 17 Competitive landscape...18 TECHINAL STUDY...18 Working Plan... 19 Budget... 21 LAW STUDY... 21 Legal Environment in Colombia (Domestic Production)... 21 Legal Environment in the United States... 22 Economic and Production Factors... 23 Cultural and Market Acceptance Factors... 23 Environmental Factors... 24 Logistics and Distribution Factors... 25 FINANCIAL STUDY... 25 Snack Market Analysis in the U.S. ... 25 Market size ... 25 Consumer preferences... 25 Competition... 25 Cash Flow Projection... 25 Estimated Revenue Average sale price: Plantain chips are sold between USD 1.99 and USD 2.29 for a 6-ounce bag. Estimated sales volume: Assuming a monthly sale of 10,000 bags, the monthly income would be: 10,000 bags × USD 2.14 (average) = USD 21,400 per month USD 21,400 × 12 months = USD 256,800 per year ... 25 Estimated Costs... 25 Other operating costs... 26 Financing Options... 26 Bank loans... 26 Angel investors or venture capital... 26 Government support programs... 26 Profitability Focus Gross profitability: USD 40,800 ÷ USD 256,800 × 100 = 15.9% ... 26 Estimated net profitability: After taxes and other expenses, net profit could be between 10% and 12%. ... 26 Export Price and Logistics... 26 Shipping costs... 26 Customs clearance time... 26 Logistics infrastructure... 26 Strategy Tips... 27 Product differentiation... 27 Pricing strategy... 27 Attatchments... 27 REFERENCES... 28spa
dc.format.mimetypeapplication/pdfspa
dc.identifier.instnameinstname:Politécnico Grancolombianospa
dc.identifier.reponamereponame:Alejandría Repositorio Comunidadspa
dc.identifier.repourlrepourl:http://alejandria.poligran.edu.cospa
dc.identifier.urihttp://hdl.handle.net/10823/8000
dc.language.isospaspa
dc.publisher.facultyFacultad de Negocios, Gestión y Sostenibilidadspa
dc.publisher.programNegocios Internacionalesspa
dc.relation.referencesEl Pais. (13 de 02 de 2024). La lista de beneficios por consumir plátano verde con frecuencia. Obtenido de El Pais: https://www.elpais.com.co/salud/la-lista-de-beneficios-por-consumir-platano-verde-con-frecuencia-1344.htmlspa
dc.relation.referencesNutrición Práctica. (2020, 06 09). Diferencias entre el plátano verde y maduro. Retrieved from Nutrición Práctica: https://www.nutricionpractica.org/diferencias-entre-platano-verde-y-maduro/spa
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dc.relation.referencesFood & Drug Administration - FDA. (2025, June 10). Frequently Asked Questions on FSMA. Retrieved from FDA: https://www.fda.gov/food/food-safety-modernization-act-fsma/frequently-asked-questions-fsmaspa
dc.relation.referencesEuropean Parliament. (2011, October 25). EUR-Lex. Retrieved from European Union: https://eur-lex.europa.eu/eli/reg/2011/1169/oj/engspa
dc.relation.referencesWIPO. (2025). Global Innovation Index. Retrieved from Wipo Int: https://www.wipo.int/web-publications/global-innovation-index-2024/en/spa
dc.relation.referencesMaia Reports. (2024). Plantain chip market size, share, trends, growth, and forecast 2024–2032. Maia Research. https://www.maiareports.com/Industries/plantain-chip-market-size/spa
dc.relation.referencesIndexBox. (2024). Plantain market in the United Kingdom: Overview 2024. IndexBox Market Intelligence. https://www.indexbox.io/blog/plantain-united-kingdom-market-overview-2024spa
dc.relation.referencesGlobal Growth Insights. (2024). Organic plantain chip market - Global industry analysis, size, share, trends, and forecast. https://www.globalgrowthinsights.com/market-reports/organic-plantain-chip-market-105896spa
dc.relation.referencesGlobal Growth Insights. (2024). Plantain chip market - Global industry outlook and future scope. https://www.globalgrowthinsights.com/market-reports/plantain-chip-market-102404spa
dc.relation.referencesSimply Recipes. (2024, January 22). I finally tried Trader Joe’s sweet plantain chips, and I get the hype now. https://www.simplyrecipes.com/trader-joes-sweet-plantain-chips-review-8557486spa
dc.relation.referencesSELF Magazine. (2023, April 18). The best snacks to stock your pantry with in 2023. https://www.self.com/story/pantry-awards-best-snacks-2023spa
dc.relation.referencesData Intelligence Analyst. (2024). Organic plantain chip market by application. Google Sites. https://sites.google.com/view/dataintelligenceanalyst/top-reports/organic-plantain-chip-market-by-applicationspa
dc.relation.referencesIMARC Group. (2024). Plantain chips manufacturing plant project report: Industry trends, manufacturing process, plant setup, machinery, raw materials, investment opportunities, cost and revenue 2024–2029. https://www.imarcgroup.com/plantain-chips-manufacturing-plant-project-reportspa
dc.relation.referencesEcon Market Research. (2024). Plantain chip market: Global industry analysis, insights, and forecast. https://www.econmarketresearch.com/industry-report/plantain-chip-market/spa
dc.relation.referencesGlobal Innovation Index (2025). World Intellectual Property Organization. https://www.wipo.int/web-publications/global-innovation-index-2024/assets/67729/2000%20Global%20Innovation%20Index%202024_WEB3lite.pdfspa
dc.relation.referencesDoingBusiness https://archive.doingbusiness.org/en/doingbusinessspa
dc.rights.accessrightsinfo:eu-repo/semantics/openAccess
dc.rights.creativecommonsAtribución-NoComercial-SinDerivadas 2.5 Colombiaspa
dc.subject.keywordsExportsspa
dc.subject.keywordsInternationalizationspa
dc.subject.keywordsPlantain Chipsspa
dc.subject.lembComercio internacionalspa
dc.subject.lembNegocios internacionalesspa
dc.subject.lembTasas de cambiospa
dc.subject.proposalChips de plátanospa
dc.subject.proposalExportacionesspa
dc.subject.proposalInternacionalizaciónspa
dc.titleNimajumidi - Flavored Plantain Chipsspa
dc.title.translatedNimajumidi- Flavored Plantain Chipsspa
dc.typebachelorThesisspa
dc.type.coarhttp://purl.org/coar/resource_type/c_7a1fspa
dc.type.coarversionhttp://purl.org/coar/version/c_ab4af688f83e57aaspa
dc.type.driverinfo:eu-repo/semantics/bachelorThesisspa
dc.type.hasversioninfo:eu-repo/semantics/acceptedVersion
dc.type.localTesis/Trabajo de grado - Monografía - Pregradospa
dc.type.redcolhttps://purl.org/redcol/resource_type/TP
dc.type.versioninfo:eu-repo/semantics/acceptedVersionspa

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